7 Things To Do When You've Fallen Out of Love with Your Business | VitalyTennant.com 1

8 Things To Do When You’ve Fallen Out of Reason with Your Business

Content | VitalyTennant.comBusiness, Customers, Entrepreneurship, Finance, Marketing, Productivity, Success, Work

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Starting your own business while taking control of your destiny and doing the thing you really want to do is exciting, fulfilling, and fully absorbing…until it isn’t. Some business owners end up feeling well and truly disconnected with the companies they have started, and it can be devastating when it happens.

If it is currently happening to you, here are some survival tips to get you through:

7 Things To Do When You've Fallen Out of Love with Your Business | VitalyTennant.com 2
1. Take a Break

First things first, you should probably allow yourself to take a break. Your business is your creation, but even builders need a night off so they can truly appreciate what they have when they get back to it all rested and rejuvenated. Go on a vacation, play a game of chess, join a hiking group – whatever floats your boat. Stepping away for a bit can give you a fresh perspective or, at the very least, some fresh mojitos.

2. Rekindle the Flame with Your Business Plan
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Sometimes, you need to remind yourself why you fell in love with the company you founded in the first place. Dust off that old business plan and take a stroll down memory lane. Maybe you’ll find a spark in your original vision, or perhaps you’ll see a new path. If not, at least you’ve had a mindful read.

3. Spice Things Up with New Ideas

Boredom is the enemy of productivity. It’s time to get creative. Try a new marketing strategy, launch a new product, or reorganize the office. Experimenting can bring back some of the excitement. Worst case, you have a new talking point for meetings.

7 Things To Do When You've Fallen Out of Love with Your Business | VitalyTennant.com 3
4. Seek Professional Help from a Business Coach

Sometimes, you need a third party to mediate. A business coach can be like a personal trainer for you and your business. Offering an objective view and help you work through your entrepreneurial ennui. Plus, it’s always nice to have someone show you a viewpoint you may have missed.

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5. Talk to a Business Brokerage Service

If you’re leaning towards “it’s not you, it’s me,” maybe it’s time to part ways. Speaking to a business brokerage service can be a good move. They’re like the matchmakers of the business world, helping you find someone who will love your business as much as you once did. And hey, a nice buyout can be a pretty sweet parting gift.

6. Host a Focus Group: What Do the People Want?

Sometimes the answer lies with the people. Host a focus group or send out a survey because, as you will probably know, getting feedback from customers can provide insights you might have missed, reigniting your passion. Or it could be a complete disaster, but at least you tried, right?

7. Look Within

Self-development is an area where you focus on what makes it all work in your business; you, focus on yourself, and not the business, because you make your business work, and not the other way around.

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8. Consider a Side Hustle

Minimize your business, out of sight, out of mind. Start a little side hustle. It could be just the thing to get your creative juices flowing again, and make you fall in love with being an entrepreneur all over again.

Feeling disconnected from your business really isn’t the end of the world. It’s just a part of the rollercoaster ride that is entrepreneurship.